Lassar, Walfried

Walfried Lassar
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Positions

Professor, Marketing and Logistics , College of Business

Contact Info

Walfried.Lassar@fiu.edu lassarw@fiu.edu

305-348-3898

selected publications

Article
- 2018
  
  Customer engagement behaviors: The role of service convenience, fairness and quality. JOURNAL OF RETAILING AND CONSUMER SERVICES. 44.
  Full Text via DOI: 10.1016/j.jretconser.2018.07.018 Web of Science: 000441584500031
- 2018
  
  Customer engagement behavior in individualistic and collectivistic markets. JOURNAL OF BUSINESS RESEARCH. 86.
  Full Text via DOI: 10.1016/j.jbusres.2017.06.001 Web of Science: 000431837600026
- 2017
  
  Language divergence in service encounters: Revisiting its influence on word-of-mouth. JOURNAL OF BUSINESS RESEARCH. 72:210-213.
  Full Text via DOI: 10.1016/j.jbusres.2016.07.015 Web of Science: 000393543600021
- 2016
  
  Convenience and satisfaction: mediation of fairness and quality. SERVICE INDUSTRIES JOURNAL. 36:239-260.
  Full Text via DOI: 10.1080/02642069.2016.1186657 Web of Science: 000377297900005
- 2014
  
  The mediating impact of stickiness and loyalty on word-of-mouth promotion of retail websites A consumer perspective. EUROPEAN JOURNAL OF MARKETING. 48:1828-1849.
  Full Text via DOI: 10.1108/EJM-04-2013-0193 Web of Science: 000343343900013
- 2011
  
  A model of trust and compliance in franchise relationships. JOURNAL OF BUSINESS VENTURING. 26:321-340.
  Full Text via DOI: 10.1016/j.jbusvent.2009.09.005 Web of Science: 000288838500004
- 2009
  
  Measuring Consumer Perceptions of Business Ethical Behavior in Two Muslim Countries. JOURNAL OF BUSINESS ETHICS. 89:91-98.
  Full Text via DOI: 10.1007/s10551-008-9986-7 Web of Science: 000269884300006
- 1999
  
  Consumer responses to the timing of product breakdowns in the presence of manufacturers' warranties. JOURNAL OF BUSINESS AND PSYCHOLOGY. 14.
  Full Text via DOI: 10.1023/A:1022155527818 Web of Science: 000083910300008
Proceedings Paper
- 2016
  
  Relationship Communication and Relationship Quality as Predictors of Relationship Continuity. REDISCOVERING THE ESSENTIALITY OF MARKETING. 745-746.
  Full Text via DOI: 10.1007/978-3-319-29877-1_140 Web of Science: 000392200400140

teaching activities

MAR6816-RX8: Corporate Simulation Spring Term 2019

full name

Walfried Lassar

visualizations

Recent publications and grants in Scholars@FIU

Co-author Network

research areas

Business & Economics
Psychology
Social Sciences - Other Topics