Is Your Product Really Green? A Content Analysis to Reassess Green Advertising Article

cited authors

  • Segev, Sigal; Fernandes, Juliana; Hong, Cheng

fiu authors

publication date

  • 2016

published in

Digital Object Identifier (DOI)

start page

  • 85

end page

  • 93

volume

  • 45

issue

  • 1

research area