The desire for unique consumer products: A new individual differences scale Article

Lynn, M, Harris, J. (1997). The desire for unique consumer products: A new individual differences scale . PSYCHOLOGY & MARKETING, 14(6), 10.1002/(SICI)1520-6793(199709)14:6<601::AID-MAR5>3.3.CO;2-F



cited authors

  • Lynn, M; Harris, J

publication date

  • September 1997

published in

category

volume

  • 14

issue

  • 6

research area