Different strategies contribute to community physical activity program participation in rural versus metropolitan settings Article

Wages, JG, Jackson, SF, Bradshaw, MH et al. (2010). Different strategies contribute to community physical activity program participation in rural versus metropolitan settings . 25(1), 36-39. 10.4278/ajhp.080729-ARB-143

cited authors

  • Wages, JG; Jackson, SF; Bradshaw, MH; Chang, M; Estabrooks, PA

fiu authors

abstract

  • Purpose: Determine if recruitment methods are differentially related to the reach of a physical activity program in metro/urban vs. rural settings. Design. Cross-sectional survey. Setting: Kansas counties. Subjects: Ninety-four Cooperative Extension agents responsible for 102 counties. Measures: Promotional score, task force activity, and years of program delivery were assessed using a self-report survey. Reach was assessed for each county by dividing the number of participants by intended population using census data. Analysis: Rural/urban comparisons on reach were completed using a Mann-Whitney test. Multiple linear regression models were used to determine the relationship between independent variables and participation rate by setting type. Results: Metro/urban counties had lower mean participation rates than rural counties (z = - 4.5; p <.001). In metro/urban counties, the regression on participation rate was significant (R2 =.19; F = 4.09; p =.011), but only promotional score significantly contributed to the model (p =.003). In rural counties, the regression was also significant (R2 =.34; F = 6.64; p =.001), with task force activity and years of delivery making significant contributions (p =.001 and p =.017, respectively). Conclusion: Interpersonal methods may be more effective in recruiting physical activity program participants in rural settings, whereas using a greater variety of promotional methods may be more effective in metro/urban settings. Copyright © 2070 by American Journal of Health Promotion, Inc.

publication date

  • January 1, 2010

Digital Object Identifier (DOI)

start page

  • 36

end page

  • 39

volume

  • 25

issue

  • 1